Starts On Monday, Jan 2nd!

Join My January "NEW YEAR 30" Challenge & Lose Up To 10 Pounds In Just 30 Days!

Join me and learn how to ditch the "all or nothing" mentality with lifestyle-friendly strategies that make getting and staying lean simple.

Registration Ends In:

New Year. Clean Slate. This Is YOUR Time.

Make the decision to put yourself first and join us in the challenge!

Do you want to jumpstart your fat loss and have my direct help doing it? (If so, keep reading...)

Thing is, most people only make it two weeks (if that) into the new year with any resolutions - especially with fitness.

There's a better way...

To get you through this common blocker, I'm hosting a live challenge with a proven plan to help you lose up to 10 pounds in the first 30 days!

The challenge starts Monday, January 2nd and will run through the end of the month...

It's time to rise to the Challenge.

We're Doing This TOGETHER
And YOU Are Invited To The

"New Year 30" Challenge!

What's Included:

  • NY30 Eating Protocol (& Quick-Reference Cheat Sheet)

  • NY30 4-Week Workout Program (Dumbbell & Band programs included)

  • Exercise Video Tutorial Library (for every exercise movement)

  • Progress Tracking Guide

  • Grocery List & Staple Meals

  • Private Facebook Group Access w/ Daily Group Coaching

  • Weekly LIVE Q&A Calls

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Real Challenger Testimonials


Six pounds down in the first 2 weeks!


Dropping two pounds per week consistently!

Lisa L

Seven pounds down so far and motivated AF!

December Challenge Winner:

Sasha V.

Lost 14 lbs and 5.5 inches! †

Sasha leaned in to the program and dedicated herself to the challenge, and as a result was able to lose 14 pounds and a total of 5.5 inches off her waist and hips in just 4 weeks!

What she had to say:

"[My biggest win from this challenge is] consistency. I have had such a hard time being consistent with anything related to my health this year. During this challenge I consistently tracked my food every day, all 4 weeks."

Lost 14 lbs and 5.5 inches! †

Sasha leaned in to the program and dedicated herself to the challenge, and as a result was able to lose 14 pounds and a total of 5.5 inches off her waist and hips in just 4 weeks!

And That's Not All...

Alex Lost 10 Pounds
in 30 Days! †

Erica Lost 9 Pounds
in 30 Days! †

Carrie Lost 8.6 Pounds
in 30 Days! †

† These results featured were all achieved in 30 days, but Results Can And Will Vary From Person To Person.

As Seen in...

As Seen & Featured In

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About This Challenge

3-4 Days Per Week

Workout Duration: 45-60 Minutes

Includes Both A Dumbbell & Bands-Only Program (can do at home!)

All of my fitness programs are designed to help build lean muscle while shedding body fat to get that "toned" and defined look. You'll be focusing on strength training based workout routines that you can do at home with a pair of dumbbells (or resistance bands).

This program uses the same training & nutrition principles I've used with hundreds of 1-on-1 coaching clients, who range from fortune 500 company executives to regular people with hectic work and family lives.

Every Challenge Needs A Winner!

We're all in this together - but incentives DO help people push themselves harder...

And since I'll be getting to know all of the challengers through weekly live calls and our private challenge Facebook group, I'll be selecting one winner at the end of the Challenge who I feel personally pushed themselves, applied themselves to the community, and was dedicated to the Challenge.

To be eligible to win, you must post on Instagram about your experience both during and after the Challenge is over. Share your story, talk about your struggles and what you overcame, and share the results you got following the program.

Tag me on Instagram at @cartergood, and use the hashtags #leanerforlife #newyear30challenge

Let's Do This Together - Secure Your Spot Today!

NY30 Bundle

One-Time Payment • 100% Money-Back Guarantee

Everything Needed To Jumpstart Your Fat Loss!


The NY30 Challenge Nutrition Plan

eating guide

This is a "diet challenge" after all - and this concise guide gives you the exact roadmap to follow for consistent weight loss regardless of what life throws at you.

In this guide, you'll learn:

  • Ditch the "All Or Nothing" mentality like a bad habit

  • How to easily hit your calorie deficit weekly (i.e. the ONLY way to lose fat)

  • How to leverage my "Social Cycling" strategy to make dieting super flexible (without sacrificing foods you love)

  • A quick "adherence" hack I share with my coaching clients to make staying on track 10x easier

  • How to navigate social situations with ease to stay on track without being that person who counts calories at a restaurant (lol)

** As a bonus, you're even getting access to my NEW Nutrition Calculator custom-built for this challenge so you can find your exact nutrition targets in 10 seconds!

eating guide


The NY30 Challenge Workout Plan

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Get 4 weeks of workout plans custom built for this challenge, designed to help build lean muscle and tone while torching body fat.

Best of all, these routines can be done right from your living room - all you need is a pair of dumbbells or exercise bands!

  • Tone and strengthen your entire body

  • Ignite your metabolism to MAXIMIZE your fat burning potential

  • Lose stubborn body fat (especially in the arms, thighs, and midsection)

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Access To Our Private Facebook Group

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Our Private Facebook Community is by far one of the best resources you'll have at your disposal for motivation, support, and accountability to ensure you reach your goals. Best of all, tons of the community members will be doing this Challenge with you - we're all in this together!

Inside the group, you can share your personal wins, ask questions and receive helpful feedback, and simply connect with others who are on the same path as you (whether you're brand new to all this or a seasoned vet).

Plus, you have direct access to me and my team in this group... Reach out with literally any question big or small - you have unlimited priority email support throughout the entire Challenge, so whenever you need help we're just a click (or post) away!

Our Private Facebook Community is by far one of the best resources you'll have at your disposal for motivation, support, and accountability to ensure you reach your goals. Share your personal wins, ask questions and receive helpful feedback, and get direct access to me and my team!

Reach out with literally any question big or small - you have unlimited priority email support throughout the entire Challenge, so whenever you need help we're just a click (or post) away.

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Meal Planning Cheatsheet
& Sample Grocery List

meal planning guide

Knowing what to eat can be the hardest part of starting any new program... And even though you can eat whatever you want in this challenge, having some guidelines can really help you stay on track easier.

That why we're giving you a comprehensive Food & Grocery List alongside the core Nutrition Plan - including the BEST foods that help you stay full and satisfied.

Plus, included is a quick cheatsheet on meal planning to make hitting your nutrition targets a breeze.

meal planning guide

Support Every Step Of The Way

My team and I are here to support you during the entire January challenge - along with our whole community of members all doing the challenge with you!

Helpful Content, Lessons & Support

I regularly post motivational content with helpful lessons for everyone to make staying on track easier, and help you stay consistent and motivated so the results keep coming.

Weekly Q&A Calls With Me Personally

Stuck on something and need direct help? Not sure how something works, or have questions you can't find the answers to? Ask on my weekly live Q&A calls where I'll answer any and all of your burning questions.

Engaged Facebook Community

Come join myself and the rest of the crew in our private Facebook Community - your place share your wins, get motivation when you need it, and all the support you need to stay accountable to yourself!

Support Every Step Of The Way

Helpful Content, Lessons & Support

Weekly Q&A Calls With Me Personally

Engaged Facebook Community


  • People who want proven, repeatable strategies to lose fat without sacrificing their social life

  • People who are tired of bouncing from one diet to another, and want a no-B.S. approach to getting fit once and for all

  • People who are willing to put in the work, and can follow an easy plan to get results that last

  • People who struggle to stay consistent, or suffer from the "all or nothing" mentality when it comes to dieting.


  • Anyone who just wants a quick fix and isn't willing to dedicate the time to building healthy habits and changing their life

  • Anyone who expects guaranteed results without following the plan or giving it a serious shot

  • Anyone who's not willing to be a team player or support others in our awesome community

  • People who like making excuses or want to continue putting themselves on the back-burner

What You Save Compared To Other Programs:

Weight Watchers At Least $150/year
CrossFit $100/month
Beach Body On-Demand $99/year
P90-X Starts At $139.80
Personal Training $75/session (if not more)
1-On-1 Coaching $500+/month
New Year 30 Challenge Only $69 (one time)
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Meet Your Coach,

Carter Good.

Over 451,000 follow me on social media because of one thing: I make weight loss simple.

After personally losing over 140 pounds, I've helped hundreds of women and men finally get that lean and healthy body they've always wanted.

I took all my best strategies and tools for getting lean and fit and put them into this 4-week Challenge that you can join today and follow alongside hundreds of other participants!

Just hit the Register Now button below to claim your spot now!

Start Your Transformation Now!

If you made it this far, I think you know you want to do this - so what are you waiting for?

Your Complete 4-Week Plan

NY30 Bundle

Special Offer:

$69 One Time Payment • 100% Risk Free Guarantee

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Frequently Asked Questions

So, you have questions? Let us try to answer those for you...

I call this a "challenge" because this program is meant to help you challenge yourself - but in a safe place where you can get all the support from me and the community doing the same program alongside you.

You'll challenge yourself to push harder in the workouts. You'll challenge yourself to make healthier choices, even when they're not the easier choices. And you'll challenge yourself to prioritize yourself, and put yourself first (perhaps for the first time in a long while).

And while there is a "winner" of the Challenge, I'd love for you to look at this challenge as a group effort, where you can get all the support and accountability you need from myself and the other challengers to finally reach your goals.

You can do the workouts either at home or at a gym - we have a full plan for either option! (This is especially good if you're just busy and  can't make it to the gym, so you'll be able to get a workout in no matter where you are or what time you have.)

In fact, you'll get access to a dumbbell plan as well as an exercise-bands-only version of the plan, so you'll be able to follow the workout any where you need to!

When you commit to this program and follow both the diet and the workout parts, you'll start to see results fairly quickly. Some people see results by the end of the very first week (though of course, everyone is different and results are entirely up to you and if you follow the program, as well as how much work you put into it).

That said, I'd like to encourage you to approach this as a lifestyle change, and think about it with a long-term mentality. This is a marathon, not a sprint - but when you implement the dieting framework and push yourself in the workouts, you'll see noticeable changes in the mirror within the first month.

This is different in a couple major ways... First is that it's designed to help you lose weight by fitting fitness and dieting into your existing lifestyle (instead of making fitness and dieting the center of everything). Second, it's designed with built-in flexibility, so you don't have to feel like you're restricting yourself or not able to have the things you want.

Everything for this program is delivered 100% digitally right after you complete your purchase today. You can access everything immediately including ALL the content, courses, and bonus resources.

We set everything up this way for a couple reasons:

  1. We don't want you to have to wait to get started. This way, you can literally start any workout of your choice and get started on the diet program TODAY.
  2. You can access your content from ANYWHERE - any computer or mobile device (as long as you have an internet connection, you can access everything).

You can email support ( within 7 days of your purchase for a full refund. After that, since this is a live challenge where I'll be spending my personal time offering support and training to the group, I don't offer refunds.

(I'll be personally investing my own time into this group, answering emails, hosting live Q&A Calls, and more. I plan on showing up for the people who join me, and expect the people who join me in this Challenge to respect that as well.)

That said, I've used these strategies with hundreds of coaching clients and several thousand more people have used them to achieve remarkable results. Granted, everyone gets different results based on their starting point, level of effort, adherence to the plan, and many more factors - but simply put, if you apply yourself to this program, you can achieve results, too!

If for any reason you can't do the challenge live or something happens that you need to stop the challenge, you can always download the challenge files and repeat this any time on your own. As long as you download the challenge resources while the challenge is active, they're yours for life!

If there's anything at all that you're not certain about, anything we haven't made clear; any concerns or questions then please do contact us at and we'll help you out.

"Simple, Maintainable, and Adaptable..."

Here's what people (with real lives) are saying about our Challenges...

"[The Challenge] was great... Simple, maintainable, and adaptable to my real life working conditions."

"My favorite part...was the lack of pressure to be perfect, but it provided guide-rails to be successful.  It wasn't an overwhelming program... It was simple and maintainable."

"What I loved most about this Challenge is the flexibility and permission to be less than perfect. Living without guilt has been a game changer and made eating healthy a habit, not a diet."

Typically I get discouraged at how restrictive certain diets are and how hard some workouts can be. [Your Challenge] eating & workout plans are totally doable and don't discourage me.

NY30 Bundle

Let's Get Started!

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© 2023 & - All Rights Reserved.

† Results Can And Will Vary From Person To Person. The testimonials pictured here may have used more than one Leaner For Life program (including courses or our LFL Coaching Program), or may have extended their program to achieve the results featured. All of them, however, have achieved their transformation through Leaner For Life.

The author of this site is not engaged in rendering professional advice or services, nor should this content be taken as professional advice. The ideas and suggestions expressed on this site are not intended as a substitute for consulting with your physician, and you should consult a physician before starting any new health-based program, as well as seeking medical supervision. The author shall not be liable or responsible for any loss or damage allegedly arising from any information or suggestions within this website or the content herein. You, as a reader of this website, are totally and completely responsible for your own health and wellbeing. This site is not a part of the FaceBook website or FaceBook INC. Additionally, this site is NOT endorsed by FaceBook in ANY WAY. FACEBOOK is a trademark of FaceBook INC. Lifetime access to any content and programs is revoked upon refund.